WASHINGTON, DC (WUSA) – With the economy in turmoil and unemployment continuing to rise, landing a job these days is more competitive than ever. Now some people, particularly women, are hoping a fresher look will give that that extra edge.
After staying home for 14 years raising her kids, Ladonna Curzon of Alexandria is getting back into the workforce. She says, “My husband is encouraging me to return to the workforce now that we have two tuitions. I need to get in there and help.”
Ladonna is part of a growing trend. She’s going to to see DC dermatologist Howard Brooks to improve her appearance, and hopefully impress prospective employers. Ladonna says, “I’m going to be competing against much younger people then I am. I definitely think appearance plays a part in being hired.”
Dr. Howard Brooks says, “Studies show that while there is a decrease in surgical procedures such as face lifts, non-surgical treatments are on the rise.
Dr. Brooks says far among the most popular is Botox, which paralyzes the muscles that create expression lines and crows feet. Dr Brooks says, “We are going to be doing Botox in her forehead and around her eyes. It will decrease the fine lines and wrinkles.”
Dr. Brooks then injects a filler in the naso-labial folds, which are the lines on either side of the mouth that can truly add years to a person’s appearance. Dr Brooks says, “We are going to be doing a new filler called Evolence. It’s a collagen that will fill in the lines.”
One week later, Ladonna is back for a check-up. She says, “People have noticed so I know it’s for real. I’m energized and have the confidence. Bring it on!
Dr Brooks says Ladonna’s Botox and Evolence cost $1,500. If you are watching your wallet, Dr. Brooks has some suggestions for a fresher look you can find at your drug-store.
ROC RETINOL DEEP WRINKLE SERUM
NEUTROGENA ANTI-OXIDANT AGE REVERSE NIGHT CREAM
OLAY AGE DEFYING REVITALIZING EYE GEL