The ‘Boy-toxers’: One in five botox patients now a man
Almost one in five cosmetic surgery patients are now men with City bankers spending their bonuses on ‘Boytox’ treatments to get rid of their wrinkles, a new report showed yesterday.
Britain’s males are recognising the increasingly tough jobs market means personal appearance is more important than ever and are prepared to emulate women by turning to cosmetic surgeons for help in slowing down the ageing process.
No doubt self-confessed Botox-loving male celebrities, including Simon Cowell, haved paved the way for the rising new trend. The media mogul has admitted to being a fan, claiming most men he knows have also succumbed.
Cowell said: ‘Yes, I’ve had Botox, but not in an obsessive way. Then again, every guy I know who works in the City has had it now.’
The X Factor judge even convinced his friend, chef Gordon Ramsay to see his doctor for a Botox session.
The chef said: ‘Yeah, it’s Simon’s fault. I had lunch with him and he leaned over and started prodding my chin saying, “Mate, you’ve got to do something about this”.
‘Anyway, I was getting a complex for the first time in my life, so I did it. Botox. A jab here and one here. And no one has noticed.’
Figures released by the UK’s largest cosmetic surgery provider revealed that 2009 saw a continued rise in the number of male patients -up 5 per cent — who now account for 18per cent of all patients seen, with ‘Boy-tox’ (male Botox) and ‘Sweatox’ (anti-sweat Botox), both driving the growth.
The report by the Harley Medical Group says that the latter part of the year saw the City clinic bounce back when banker bonuses returned to the agenda, with a 24 per cent month on month sales increase in September alone. The report also showed that the non-surgical cosmetic surgery market has seen continued growth in 2009, with dermal fillers and chemical peels driving the increase by 26per cent and 306per cent respectively.
Breast augmentations, which remain top of the ops at The Harley Medical Group, are the third most common type of post-natal procedure with mums making up 60 per cent of patients.
Post-baby surgery now accounts for 90 per cent of abdominoplasty (tummy tuck) operations.
The second most popular procedure with mothers is the mastopexy or breast uplift, with post-baby surgery accounting for an estimated 75per cent of all breast uplifts.
From the Daily Mail, 11th January 2010
