Botox Treatments Staying Strong Despite Economy

It’s interesting to read the most recent dermatology and plastic surgery statistics, where they all show Botox injections being in decline, but Allergan reported a 36% surge in profit for the second quarter. This profit was partially due to higher sales of  Botox. In fact Botox sales were up 7% over last year. The IAPAM confirms this trend with each of their aesthetic medicine symposiums selling out for the first half of 2010, and the September event is expected to sell out any day.

When unemployment is high, competition for jobs is also high, with many people wanting a more youthful look. The most economical way to do this is with non-invasive aesthetic treatments like Botox, Chemical Peels, and microdermabrasion. These treatments in combination give both men and women a youthful, rejuvenated look for typically under $900.

I know our Botox training is still very popular, and more and more physicians are understanding the key to a successful and profitable aesthetic practice is not just offering Botox Cosmetic treatments, but also other skin rejuvenation procedures including: chemical peels, microdermabrasion, and IPL skin rejuvenation.   Consider offering a “minimally-invasive makeover” to your patients that offers a combination treatment that will turn back the hands of time!

Of course with back to school just around the corner, now is the time to be promoting your acne treatments, which can include a combination of chemical peels, skin care, and microdermabrasion.

Good Luck!

Cheers,   Jeff Russell