Comprehensive clinical and business training is the best foundation upon which a successful medical spa can be launched in these difficult economic times. To provide the practical clinical and business experience needed to open a medical spa or integrate medical aesthetics into an existing practice, the IAPAM (International Association for Physicians in Aesthetic Medicine) offers the industry’s most comprehensive Aesthetic Medicine Symposium for new medispa entrants.
With 12,000 Americans turning 50 every day, launching an aesthetic medicine practice should be a solid business endeavour. However, in order to open a successful and profitable aesthetic medicine practice, physicians need to incorporate these key fundamentals:
- Understanding the latest trends in aesthetic medicine and how to use them to one’s advantage;
- How to develop a successful business plan including steps on how to integrated medical aesthetics procedures into a practice or build a patient base;
- How to perform aesthetic patient consultations;
- How to add the most profitable cosmetic injectable procedures, including: Botox ®, and dermal fillers (i.e. Juvederm ®, Restylane ®, and Perlane ®), chemical peels, and physician directed skin care;
- Extensive, physician lead, hands-on training in Botulinum Toxin Type A (i.e. Botox®), IPL / laser technology, and medical microdermabrasion; and
- How to maximize profits by offering the most profitable aesthetic medicine procedures like physician strength chemical peels, tailored to meet a specific clinic’s patient profiles.
The IAPAM Symposium program is unique in addressing all of these disciplinary arenas. Furthermore, it is the only Aesthetic Medicine Training program that has two Board Certified Dermatologists on its teaching faculty. The IAPAM Symposium allows registrants to leverage the IAPAM faculty’s decades of experience, and offers focused instruction around the four core competencies required to building a successful aesthetic medicine practice: cosmetic injectables, laser & light, skin care and business skills.
Dr. Oriaku of Charlotte, N.C commented that“The IAPAM Symposium presented a common sense approach to starting an aesthetic practice, without over promising results. The faculty has a depth of knowledge that would help point new comers in the right direction. Also, I enjoyed the mix of didactic and hands-on teaching style that helped me to quickly familiarize myself with several aspects of aesthetic care. I highly recommend the experience because it would serve as a balanced building block to a successful practice.”
Another valuable offering of the IAPAM’s Symposium, is that it is the only conference program that offers one year of unlimited practice support to all registrants. Indeed, one doctor who attended applauded that, “the support you get from IAPAM afterwards definitely makes the course different than the others.” Moreover, the conference materials provided allows each attendees and their staff to review the key content of the aesthetic medicine conference. These materials include: the complete Building a Successful Cosmetic Medical Business training program (16 training DVD’s, including: Mastering the Consultation Process, Guide to Selling Photofacials, Marketing Your Cosmetic Practice, Sell Injectables and Explode Your Business, etc. as well as leader guide and 5 staff workbooks.)
The American Society of Plastic Surgeons (ASPS), in a press release in November 2008, confirms that the “while it’s one thing to temporarily substitute fillers for facelifts,” in this economic crisis, “the worst thing patients can do is to put price before professional training.” The IAPAM’s Symposium is unquestionably the most complete training program for new medspa owners, and given this fundamental shift in the cosmetic procedures industry, the importance of this industry-leading training cannot be understated. The ASPS further reports, in October 2008, that of member surgeons polled, 62 percent noted a decrease in overall cosmetic procedures in the first six months of 2008, as compared to the same two quarters of 2007. More importantly, these member physicians identified a 73 percent increase…..for minimally invasive procedures like Botox®, chemical peels, and hyaluronic fillers. Therefore, the IAPAM Aesthetic Medicine Symposium offers the best “value for money” in the areas of both clinical and business training, tailored to capture this growing market for minimally invasive anti-aging procedures.
For additional information and to register for the upcoming Aesthetic Medicine Symposiums in 2009, please contact Jeff Russell, Executive Director, IAPAM, at 1-800-219-5108 ext. 705, or visit http://www.aestheticmedicinesymposium.com
About the International Association for Physicians in Aesthetic Medicine (IAPAM)
The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs) and doctors of osteopathic medicine (DOs). Information about the association can be accessed through IAPAM’s website at http://www.IAPAM.com. Additional information about the Symposium can be accessed through http://www.aestheticmedicinesymposium.com
or by contacting:
Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)